Bygg din första agent
Den här guiden tar dig igenom att bygga en kundvagnsåtervinningsagent – en AI-agent som övervakar övergivna kundvagnar och orkestrerar en personlig återvinningssekvens tvärs över e-post, SMS och WhatsApp med Brevos MCP-verktyg.
Förutsättningar
- Brevo-konto med API-nyckel (skaffa en här)
- Brevo MCP-server konfigurerad (inställningsguide)
- Claude Desktop, Claude Code eller en MCP-kompatibel klient
- E-postmallar skapade i Brevo för kundvagnsåtervinning
Hur agenter fungerar
En agent är en markdown-fil som definierar:
- Identitet, vad agenten gör och dess begränsningar
- Verktyg, vilka MCP-verktyg den kan få åtkomst till
- Instruktioner, hur den ska resonera och agera
- Skyddsräcken, vad den aldrig ska göra
När den anropas använder agenten en LLM för att resonera om målet, välja lämpliga verktyg och utföra åtgärder mot Brevos API.
Marketer: "Set up cart recovery for carts over $50" ↓Agent reads its specification (tools, constraints) ↓Agent reasons: "I need to create a segment, design a sequence, set up tracking" ↓Agent calls: brevo/create-segment → brevo/send-email → brevo/send-sms → brevo/track-event ↓Result: 3-step recovery sequence active, tracking events flowingSteg 1: Definiera agenten
Skapa en fil kallad cart-recovery-agent.md:
---name: cart-recovery-agentdescription: Recover abandoned carts with personalized multi-channel sequencesversion: 1.0.0temperature: 0.2max_tokens: 4096tools: - brevo/list-contacts - brevo/get-contact - brevo/create-segment - brevo/send-email - brevo/send-sms - brevo/track-event - brevo/get-email-templates - brevo/get-email-statstriggers: - event: cart_abandoned conditions: - cart_value: "> 50" - time_since_activity: "> 30m" - schedule: "0 */4 * * *"permissions: - contacts:read - email:send - sms:send - events:write---
# Cart Recovery Agent
You are an e-commerce cart recovery specialist working with Brevo'sengagement platform. Your goal is to recover abandoned carts throughpersonalized, well-timed multi-channel outreach.
## Strategy
When a cart is abandoned:
1. **Wait 1 hour**, then send a reminder email with cart contents2. **Wait 24 hours**, if no open → send SMS with urgency message3. **Wait 48 hours**, if still no recovery → send final email with incentive (discount code if cart value > $100)
## Decision Framework
- Cart value < $50: Skip (not worth recovery cost)- Cart value $50-$100: Email only (2 touches)- Cart value $100-$250: Email + SMS (3 touches)- Cart value > $250: Email + SMS + personal outreach flag
## Rules
- NEVER send more than 3 messages per abandoned cart- NEVER contact customers who opted out of marketing- ALWAYS check if cart was recovered before sending next step- ALWAYS personalize with customer first name and cart items- ALWAYS track recovery events for attribution- Respect quiet hours: no SMS between 9pm-9am customer local time
## Email Templates
Use these Brevo template IDs:- Reminder (step 1): template_id 101- Urgency (step 2): template_id 102- Incentive (step 3): template_id 103
## Metrics to Track
- `cart_recovery_email_sent`, recovery email dispatched- `cart_recovery_sms_sent`, recovery SMS dispatched- `cart_recovered`, customer completed purchase- `cart_recovery_failed`, sequence completed without recoverySteg 2: Registrera verktyg
Agenten behöver åtkomst till specifika Brevo MCP-verktyg. Fältet tools i frontmatter definierar vilka verktyg agenten kan anropa. När agenten körs kan den bara anropa dessa verktyg – allt annat blockeras.
Här är vad varje verktyg gör i den här agentens kontext:
tools: # Read customer data and cart state - brevo/list-contacts # Find customers with abandoned carts - brevo/get-contact # Get individual customer details
# Create targeted segments - brevo/create-segment # Segment by cart value, time, behavior
# Send recovery messages - brevo/send-email # Transactional recovery emails - brevo/send-sms # SMS nudges for high-value carts
# Track outcomes - brevo/track-event # Log recovery attempts and results - brevo/get-email-stats # Check if emails were opened - brevo/get-email-templates # Verify templates existSteg 3: Skapa exekveringskedjan
För komplexa agenter kan du definiera en flerstegs-exekveringskedja där specialiserade underagenter hanterar olika faser:
steps: - agent: analyzer input: | Analyze the abandoned cart data for the past 4 hours. Goal: {task}
Use brevo/list-contacts to find contacts with CART_ABANDONED event in the last 4 hours. Segment by cart value tier.
- agent: sequencer input: | Based on this analysis, design recovery sequences: {previous}
For each tier, create the appropriate message sequence using the decision framework.
- agent: executor input: | Execute these recovery sequences via Brevo: {previous}
Send emails and SMS according to the timing rules. Track every action with brevo/track-event.
- agent: reporter input: | Generate a recovery report from these execution results: {previous}
Include: carts targeted, messages sent, early recoveries, projected revenue impact.Steg 4: Testa agenten
Med Claude Code
# Point Claude Code at your agent specclaude --mcp brevo "Run the cart recovery agent for abandoned carts in the last 4 hours"Med Claude Desktop
När Brevo MCP-servern är konfigurerad, fråga Claude:
Kör min kundvagnsåtervinningsagent. Kontrollera övergivna kundvagnar över $50 de senaste 4 timmarna och kör återvinningssekvensen.
Claude kommer att:
- Läsa agentspecifikationen
- Anropa
brevo/list-contactsför att hitta övergivna kundvagnar - Segmentera efter kundvagnsvärde med beslutsramverket
- Skicka återvinnings-e-post via
brevo/send-email - Sätta upp SMS-uppföljningar via
brevo/send-sms - Spåra alla händelser via
brevo/track-event
Programmatisk körning
import { TajoAgent } from "@tajo/agent-sdk";import { BrevoMCPServer } from "@tajo/brevo-mcp-server";
const brevo = new BrevoMCPServer({ apiKey: process.env.BREVO_API_KEY,});
const agent = new TajoAgent({ specPath: "./cart-recovery-agent.md", mcpServers: [brevo], model: "claude-sonnet-4-6",});
// Run the agentconst result = await agent.run( "Recover abandoned carts over $50 from the last 4 hours");
console.log(result.summary);// → "Processed 23 abandoned carts. Sent 23 reminder emails,// 8 SMS messages. 3 carts already recovered during execution."Steg 5: Schemalägg agenten
Kör agenten på ett återkommande schema:
Cron-baserat
# In your agent spec frontmattertriggers: - schedule: "0 */4 * * *" # Every 4 hours timezone: "America/New_York"Händelsebaserat
triggers: - event: cart_abandoned conditions: - cart_value: "> 50" - time_since_activity: "> 30m" debounce: 5mWebhook
triggers: - webhook: /agents/cart-recovery/trigger method: POST authentication: api_keySteg 6: Övervaka och iterera
Spåra agentprestanda via Brevo-händelser:
-- Recovery rate by cart value tierSELECT CASE WHEN cart_value < 100 THEN '$50-$100' WHEN cart_value < 250 THEN '$100-$250' ELSE '$250+' END as tier, COUNT(*) as carts_targeted, SUM(CASE WHEN recovered THEN 1 ELSE 0 END) as recovered, ROUND(SUM(CASE WHEN recovered THEN 1 ELSE 0 END)::numeric / COUNT(*) * 100, 1) as recovery_rate_pct, SUM(CASE WHEN recovered THEN cart_value ELSE 0 END) as revenue_recoveredFROM cart_recovery_eventsWHERE created_at > NOW() - INTERVAL '30 days'GROUP BY tierORDER BY tier;Exempel: Fullständig agentsession
Här är en riktig interaktion mellan en marknadsförare och kundvagnsåtervinningsagenten:
Marketer: "Check abandoned carts from today and start recovery"
Agent: Checking for abandoned carts in the last 24 hours...
[Calls brevo/list-contacts with filter CART_ABANDONED_AT > today]
Found 47 abandoned carts:- 12 carts under $50 (skipping per policy)- 23 carts $50-$100 (email-only tier)- 8 carts $100-$250 (email + SMS tier)- 4 carts over $250 (email + SMS + flag for personal outreach)
Starting recovery sequences...
[Calls brevo/send-email × 35 with template_id 101][Calls brevo/track-event × 35 with event "cart_recovery_email_sent"]
✅ Step 1 complete:- 35 reminder emails sent- 12 SMS queued for 24h follow-up (high-value carts)- 4 carts flagged for personal outreach
Next check scheduled in 4 hours.Recovery tracking events: cart_recovery_email_sent (35), cart_recovery_sms_queued (12), cart_recovery_escalated (4)Nästa steg
- Agentspecifikationsformat, Fullständig referens för agent-markdown
- Färdigbyggda agenter, Färdiga marknadsföringsagenter
- Färdighetsreferens, Alla tillgängliga MCP-verktyg
- Brevo MCP-server, Verktygsscheman och behörigheter