---
title: "发送事务性邮件 | Tajo"
description: "通过 Brevo 的 API 发送自动化事务性邮件，服务于客户忠诚度互动"
url: https://tajo.io/zh-cn/docs/messaging-api/transactional-emails/send-transactional-email/
markdown: https://tajo.io/zh-cn/docs/messaging-api/transactional-emails/send-transactional-email.md
lang: zh-CN
author: "Set Noa"
author_url: https://tajo.io/zh-cn/set-noa/
robots: noindex
---

申请抢先体验

请输入您的名字和公司电子邮箱地址。我们会发送确认 Tajo 访问申请的链接。

# 发送事务性邮件

[Set Noa](https://tajo.io/zh-cn/set-noa/)

向客户发送个性化的事务性邮件，用于忠诚度计划更新、订单确认、奖励通知和互动营销活动。

## 快速开始

### 基础邮件请求

```http
POST https://api.brevo.com/v3/smtp/email
Content-Type: application/json
api-key: YOUR_API_KEY

{
  "sender": {
    "name": "Tajo Loyalty",
    "email": "loyalty@yourdomain.com"
  },
  "to": [
    {
      "email": "customer@example.com",
      "name": "Customer Name"
    }
  ],
  "subject": "Your loyalty points have been updated!",
  "htmlContent": "<h1>Loyalty Update</h1><p>You earned 100 points from your recent purchase!</p>",
  "textContent": "Loyalty Update: You earned 100 points from your recent purchase!"
}
```

### 响应

```json
{
  "messageId": "<202301021030.5678901234@domain.com>"
}
```

## 忠诚度计划应用场景

### 新客户欢迎邮件

```json
{
  "sender": {
    "name": "Tajo Loyalty Program",
    "email": "welcome@yourdomain.com"
  },
  "to": [
    {
      "email": "{{params.email}}",
      "name": "{{params.name}}"
    }
  ],
  "templateId": 1,
  "params": {
    "name": "John Doe",
    "email": "john@example.com",
    "welcomeBonus": "500",
    "loyaltyTier": "Bronze"
  }
}
```

### 积分余额更新

```json
{
  "subject": "Points Balance Update - {{params.pointsEarned}} Points Added",
  "params": {
    "customerName": "John Doe",
    "pointsEarned": "150",
    "totalPoints": "1,250",
    "transactionType": "Purchase",
    "orderNumber": "ORD-2024-001"
  }
}
```

### 奖励兑换确认

```json
{
  "subject": "Reward Redeemed Successfully",
  "params": {
    "rewardName": "10% Off Next Purchase",
    "pointsUsed": "1000",
    "remainingPoints": "250",
    "couponCode": "SAVE10NOW",
    "expiryDate": "2024-03-15"
  }
}
```

## 参数

| 参数 | 类型 | 是否必填 | 说明 |
| --- | --- | --- | --- |
| `sender` | Object | 是 | 发件人信息 |
| `to` | Array | 是 | 收件人列表（最多 50 个） |
| `subject` | String | 是 | 邮件主题行 |
| `htmlContent` | String | 否 | HTML 邮件内容 |
| `textContent` | String | 否 | 纯文本邮件内容 |
| `templateId` | Integer | 否 | 模板 ID（可替代直接写内容） |
| `params` | Object | 否 | 模板参数 |
| `headers` | Object | 否 | 自定义 header |
| `attachment` | Array | 否 | 文件附件 |

## Tajo 进阶功能

### 客户细分

```json
{
  "to": [
    {
      "email": "premium@example.com",
      "name": "Premium Customer"
    }
  ],
  "params": {
    "loyaltyTier": "Premium",
    "personalizedOffers": [
      "Exclusive 20% off luxury items",
      "Free premium shipping"
    ]
  }
}
```

### A/B 测试配置

```json
{
  "subject": "{{params.subjectVariant}}",
  "params": {
    "subjectVariant": "Limited Time: Double Points Weekend!",
    "contentVariant": "premium",
    "testGroup": "A"
  }
}
```

## 错误处理

```json
{
  "code": "invalid_parameter",
  "message": "Email address is invalid",
  "details": {
    "field": "to[0].email",
    "value": "invalid-email"
  }
}
```

## 后续步骤

- 配置邮件模板
- 配置 SMS 集成
- 追踪邮件事件
- 忠诚度计划集成