12 Migliori Alternative a ConvertKit per l'Email Marketing nel 2026
Confronta le migliori alternative a ConvertKit per email marketing e automazione. Scopri piattaforme con prezzi migliori e più funzionalità.
ConvertKit has established itself as a popular email marketing platform, particularly among creators and bloggers. However, its pricing structure, limited e-commerce features, and restricted multi-channel capabilities have many businesses searching for alternatives. Whether you need better value, more advanced automation, or true multi-channel marketing, this guida completa covers the 12 best ConvertKit alternatives available in 2026.
Why Consider ConvertKit Alternatives?
Before diving into the alternatives, understanding ConvertKit’s limitations helps clarify what to look for in a replacement:
Pricing Concerns:
- Subscriber-based pricing that scales quickly
- Free plan limited to 1,000 subscribers with restricted features
- No unlimited contact options available
Feature Limitations:
- No native SMS marketing capabilities
- No WhatsApp integration
- Limited e-commerce functionality
- Basic automation compared to competitors
- No built-in loyalty programs
E-commerce Gaps:
- Surface-level Shopify integration
- Limited product recommendation capabilities
- No native carrello abbandonato sequences without third-party tools
- Missing customer lifetime value tracking
Confronto Rapido Table
| Piattaforma | Prezzo Iniziale | Piano Gratuito | SMS | Ideale Per | |
|---|---|---|---|---|---|
| Brevo + Tajo | $9/mo | Yes (300 emails/day) | Yes | Yes | E-commerce, multi-channel |
| Mailchimp | $13/mo | Yes (500 contacts) | US only | No | Beginners |
| ActiveCampaign | $29/mo | No | Add-on | No | Advanced automation |
| MailerLite | $10/mo | Yes (1,000 subs) | No | No | Budget-conscious |
| Klaviyo | $20/mo | Yes (250 contacts) | Add-on | No | DTC e-commerce |
| AWeber | $15/mo | Yes (500 subs) | No | No | Small businesses |
| GetResponse | $19/mo | Yes (500 contacts) | Add-on | No | Webinars + email |
| Drip | $39/mo | No | Add-on | No | E-commerce |
| Constant Contact | $12/mo | No | Add-on | No | Local businesses |
| Campaign Monitor | $12/mo | No | No | No | Design-focused |
| Moosend | $9/mo | Yes (1,000 subs) | No | No | Simple marketing |
| HubSpot | $20/mo | Yes (limited) | Yes | Yes | Full CRM |
1. Brevo + Tajo (Top Recommendation)
Ideale per: E-commerce businesses, multi-channel marketing, Shopify stores
Brevo (formerly Sendinblue) combined with Tajo offers the most comprehensive ConvertKit alternative for businesses serious about growth. While ConvertKit focuses primarily on email for creators, Brevo provides true multi-channel marketing capabilities, and Tajo adds deep e-commerce integration with built-in loyalty programs.
Funzionalità Chiave
Email Marketing:
- Drag-and-drop email builder with advanced personalization
- Dynamic content blocks based on subscriber data
- A/B testing for oggettos, content, and send times
- 99%+ deliverability rate
- Contatti illimitati on all plans
Multi-Channel Marketing:
- SMS marketing in 200+ countries (ConvertKit has none)
- WhatsApp Business API integration (ConvertKit has none)
- Transactional emails included (ConvertKit charges extra)
- Push notifications available
Automation:
- Visual workflow builder with multi-channel triggers
- Conditional branching and scoring
- Event-triggered automations
- Advanced segmentation capabilities
E-commerce with Tajo:
- Deep Shopify integration with in tempo reale data sync
- Complete customer profiles with order history
- Abandoned cart recovery across email, SMS, and WhatsApp
- Built-in loyalty programs with points and rewards
- Customer lifetime value tracking
- Product catalog synchronization
Prezzi
| Piano | Monthly Cost | Email Limit | Contatti |
|---|---|---|---|
| Free | $0 | 300/day | Unlimited |
| Starter | From $9 | 5,000/mo | Unlimited |
| Business | From $18 | 5,000/mo+ | Unlimited |
| Enterprise | Custom | Custom | Unlimited |
Key Advantage: Per-email pricing means contatti illimitati on all plans. A 10,000-subscriber list on ConvertKit costs $100/month; with Brevo, you pay based on emails sent, often resulting in 50-70% savings.
Perché Scegliere Brevo + Tajo Over ConvertKit
- Multi-channel capabilities - Email, SMS, and WhatsApp in one platform
- Per-email pricing - No penalties for growing your list
- E-commerce focus - Built specifically for online stores with Tajo
- Loyalty programs - Included at no extra cost
- Global reach - SMS in 200+ countries vs. none with ConvertKit
- Better automation - More sophisticated workflows with multi-channel triggers
2. Mailchimp
Ideale per: Beginners, piccole imprese, those prioritizing ease of use
Mailchimp remains one of the most recognized email marketing platforms globally. Its intuitive interface and extensive template library make it accessible for marketing newcomers, though its per-contact pricing can become expensive as lists grow.
Funzionalità Chiave
- Facile da usare drag-and-drop email builder
- Large template library with AI-powered content suggestions
- Basic automation workflows (Customer Journeys)
- Landing page and website builder
- Social media posting integration
- Basic e-commerce features
Prezzi
| Piano | Monthly Cost | Contatti | Emails |
|---|---|---|---|
| Free | $0 | 500 | 1,000/mo |
| Essentials | From $13 | 500 | 5,000/mo |
| Standard | From $20 | 500 | 6,000/mo |
| Premium | From $350 | 10,000 | 150,000/mo |
Limitations
- Per-contact pricing escalates quickly
- SMS only available in the US
- No WhatsApp integration
- Advanced automation limited to higher tiers
- No native loyalty programs
- Charges for unsubscribed contacts unless manually removed
Compared to ConvertKit
Mailchimp offers a gentler learning curve and more design options but shares many of ConvertKit’s limitations around multi-channel marketing. For pure email, it may be slightly more facile da usare, but neither platform provides the e-commerce depth that Brevo + Tajo offers.
3. ActiveCampaign
Ideale per: Advanced automation, sales teams, CRM integration
ActiveCampaign stands out for its sophisticated automation capabilities and built-in CRM. Businesses requiring complex, multi-step workflows will appreciate its power, though the learning curve is steeper than simpler platforms.
Funzionalità Chiave
- Industry-leading automation builder
- Built-in CRM with pipeline management
- Lead scoring and predictive sending
- Site tracking and event-based triggers
- Machine learning for send time optimization
- Split testing within automations
Prezzi
| Piano | Monthly Cost | Contatti | Funzionalità |
|---|---|---|---|
| Lite | $29/mo | 1,000 | Basic automation |
| Plus | $49/mo | 1,000 | CRM, landing page |
| Professional | $149/mo | 1,000 | Predictive sending |
| Enterprise | Custom | Custom | Full features |
Limitations
- No piano gratuito available
- SMS is a paid add-on
- No native WhatsApp support
- Pricing increases significantly with features
- Can be overwhelming for simple use cases
- No built-in loyalty programs
Compared to ConvertKit
ActiveCampaign offers substantially more powerful automation than ConvertKit but comes at a higher price point. If automation complexity is your primary concern and budget allows, ActiveCampaign delivers. However, for e-commerce and multi-channel needs, Brevo + Tajo remains more comprehensive.
4. MailerLite
Ideale per: Budget-conscious users, simplicity seekers, growing creators
MailerLite positions itself as a simpler, more affordable alternative to both ConvertKit and Mailchimp. Its clean interface and competitive pricing make it attractive for those who find ConvertKit too expensive or too limited.
Funzionalità Chiave
- Clean, intuitive email builder
- Landing pages and pop-ups included
- Basic automation workflows
- Website builder
- E-commerce integration with Stripe and Shopify
- Paid newsletter subscriptions feature
Prezzi
| Piano | Monthly Cost | Iscritti | Funzionalità |
|---|---|---|---|
| Free | $0 | 1,000 | 12,000 emails/mo |
| Growing Business | $10/mo | 500 | Unlimited emails |
| Advanced | $21/mo | 500 | Enhanced automation |
| Enterprise | Custom | 100,000+ | Priority support |
Limitations
- No SMS marketing
- No WhatsApp integration
- Limited automation compared to advanced platforms
- Fewer integrations than larger competitors
- No loyalty program features
- Basic segmentation capabilities
Compared to ConvertKit
MailerLite offers similar functionality to ConvertKit at a lower price point, making it a direct competitor for budget-conscious creators. However, both lack the multi-channel and e-commerce capabilities that modern businesses need for growth.
5. Klaviyo
Ideale per: DTC e-commerce brands, Shopify-focused businesses
Klaviyo has built its reputation specifically in the e-commerce space, particularly for direct-to-consumer brands. Its deep Shopify integration and predictive analytics make it powerful for online retailers, though pricing can escalate quickly.
Funzionalità Chiave
- Deep e-commerce platform integrations
- Predictive analytics for customer behavior
- Product recommendations based on purchase history
- Pre-built e-commerce automation flows
- Revenue attribution reporting
- SMS marketing (paid add-on)
Prezzi
| Piano | Monthly Cost | Contatti | Funzionalità |
|---|---|---|---|
| Free | $0 | 250 | Basic features |
| $20/mo | 500 | Email marketing | |
| Email + SMS | $35/mo | 500 | Email + SMS |
Pricing scales significantly with contacts: 10,000 contacts costs approximately $150/month.
Limitations
- Expensive at scale compared to alternatives
- SMS is an additional cost
- No WhatsApp marketing
- No built-in loyalty programs
- Complex interface for beginners
- Best features require significant investment
Compared to ConvertKit
Klaviyo significantly outperforms ConvertKit for e-commerce with better integrations and analytics. However, Brevo + Tajo offers similar e-commerce depth with added multi-channel capabilities (WhatsApp) and built-in loyalty programs at a lower price point.
6. AWeber
Ideale per: Small businesses, email marketing beginners, established brands
AWeber has been in the email marketing space for over two decades. Its reliability and straightforward approach appeal to piccole imprese wanting proven technology without complexity.
Funzionalità Chiave
- Reliable email delivery
- Easy-to-use email builder
- Auto-newsletter from blog RSS
- Landing page builder
- Basic automation sequences
- 24/7 supporto clienti
Prezzi
| Piano | Monthly Cost | Iscritti | Funzionalità |
|---|---|---|---|
| Free | $0 | 500 | Basic features |
| Lite | $15/mo | 500 | 3 automations |
| Plus | $30/mo | 500 | Unlimited automations |
| Unlimited | $899/mo | Unlimited | All features |
Limitations
- No SMS marketing capabilities
- No WhatsApp integration
- Dated interface compared to modern platforms
- Limited e-commerce features
- Basic automation compared to competitors
- No loyalty program support
Compared to ConvertKit
AWeber and ConvertKit serve similar audiences with comparable limitations. AWeber offers slightly better supporto clienti and reliability but lacks the modern features that growing businesses need for competitive marketing.
7. GetResponse
Ideale per: Webinar marketing, conversion funnels, all-in-one solution seekers
GetResponse differentiates itself with built-in webinar capabilities and conversion funnel tools. For businesses that rely on webinars for lead generation, it provides unique value that ConvertKit cannot match.
Funzionalità Chiave
- Built-in webinar platform
- Conversion funnel builder
- Landing pages and website builder
- Marketing automation
- E-commerce features
- SMS marketing (add-on)
Prezzi
| Piano | Monthly Cost | Contatti | Funzionalità |
|---|---|---|---|
| Free | $0 | 500 | Basic email, websites |
| Email Marketing | $19/mo | 1,000 | Email + autoresponders |
| Marketing Automation | $59/mo | 1,000 | Automation, webinars |
| E-commerce Marketing | $119/mo | 1,000 | Full e-commerce |
Limitations
- SMS is an additional cost
- No WhatsApp integration
- Webinar features limited on lower plans
- Interface can feel cluttered
- No loyalty programs
- E-commerce features require highest tier
Compared to ConvertKit
GetResponse offers more functionality than ConvertKit, particularly for webinar-based businesses. However, its pricing for advanced features approaches ActiveCampaign territory, making Brevo + Tajo more conveniente for e-commerce and multi-channel needs.
8. Drip
Ideale per: E-commerce automation, revenue-focused marketing
Drip focuses exclusively on e-commerce, offering sophisticated automation designed to drive revenue. Its visual workflow builder and customer insights make it powerful for online stores serious about basato sui dati marketing.
Funzionalità Chiave
- E-commerce-focused automation
- Visual workflow builder
- Customer behavior tracking
- Revenue attribution
- Pre-built e-commerce playbooks
- Shopify, WooCommerce, and BigCommerce integrations
Prezzi
| Piano | Monthly Cost | Contatti | Funzionalità |
|---|---|---|---|
| Standard | $39/mo | 2,500 | All features included |
| Scaling | $89/mo | 5,000 | All features |
| Growth | $154/mo | 10,000 | All features |
Limitations
- No piano gratuito available
- SMS is a paid add-on
- No WhatsApp integration
- Higher starting price than competitors
- Limited to e-commerce use cases
- No loyalty program features
Compared to ConvertKit
Drip significantly outperforms ConvertKit for e-commerce with purpose-built features. However, starting at $39/month with no free tier, and lacking WhatsApp and built-in loyalty programs, Brevo + Tajo offers better value for similar e-commerce capabilities.
9. Constant Contact
Ideale per: Local businesses, event marketing, nonprofits
Constant Contact caters primarily to small local businesses and nonprofits. Its event marketing tools and social media integration serve organizations that need simple, reliable email marketing without complexity.
Funzionalità Chiave
- Event marketing tools
- Social media posting
- Survey and poll creation
- Contact management
- Basic automation
- Landing pages
Prezzi
| Piano | Monthly Cost | Contatti | Funzionalità |
|---|---|---|---|
| Lite | $12/mo | 500 | 1 user, basic |
| Standard | $35/mo | 500 | 3 users, automation |
| Premium | $80/mo | 500 | Unlimited users |
Limitations
- No piano gratuito
- SMS is an additional cost
- No WhatsApp integration
- Limited automation capabilities
- Dated interface
- No e-commerce focus
- No loyalty programs
Compared to ConvertKit
Constant Contact and ConvertKit serve different audiences. Constant Contact suits local businesses and event-based organizations, while ConvertKit targets creators. Neither provides the e-commerce depth or multi-channel capabilities of Brevo + Tajo.
10. Campaign Monitor
Ideale per: Design-focused teams, agencies, beautiful campagna emails
Campaign Monitor emphasizes email design with sophisticated templates and brand management tools. Agencies and design-conscious brands appreciate its visual capabilities, though it lacks modern multi-channel features.
Funzionalità Chiave
- Award-winning template emails
- Visual automation builder
- Advanced link tracking
- Dynamic content
- Brand management tools
- Agency-focused features
Prezzi
| Piano | Monthly Cost | Contatti | Funzionalità |
|---|---|---|---|
| Basic | $12/mo | 500 | 2,500 emails |
| Unlimited | $39/mo | 500 | Unlimited emails |
| Premier | $149/mo | 500 | Advanced features |
Limitations
- No SMS marketing
- No WhatsApp integration
- Limited automation on lower tiers
- Per-email sending on Basic plan
- No piano gratuito
- No loyalty programs
- Limited e-commerce features
Compared to ConvertKit
Campaign Monitor offers superior design tools compared to ConvertKit but shares similar limitations around automation and multi-channel marketing. For businesses prioritizing aesthetics over functionality, it may appeal, but modern marketing demands more.
11. Moosend
Ideale per: Budget-conscious marketers, simple automation needs
Moosend offers affordable email marketing with automation capabilities that punch above its price point. For businesses seeking basic functionality without premium pricing, it provides solid value.
Funzionalità Chiave
- Affordable pricing
- Drag-and-drop builder
- Basic automation workflows
- Landing pages
- In tempo reale analytics
- E-commerce integrations
Prezzi
| Piano | Monthly Cost | Iscritti | Funzionalità |
|---|---|---|---|
| Prova Gratuita | $0 (30 days) | Unlimited | Full access |
| Pro | $9/mo | 500 | All core features |
| Enterprise | Custom | Custom | Priority support |
Limitations
- No SMS marketing
- No WhatsApp integration
- Limited advanced features
- Smaller template library
- Fewer integrations
- No loyalty program support
Compared to ConvertKit
Moosend offers comparable functionality to ConvertKit at a lower price point. However, both platforms lack the multi-channel and e-commerce capabilities that differentiate modern marketing platforms like Brevo + Tajo.
12. HubSpot
Ideale per: Full CRM needs, enterprise organizations, sales-marketing alignment
HubSpot provides a comprehensive CRM platform with email marketing as one component. Organizations needing sales and marketing alignment in a single system will find value, though costs can escalate quickly.
Funzionalità Chiave
- Full CRM platform
- Email marketing with personalization
- Sales pipeline management
- Customer service tools
- SMS and WhatsApp (on higher plans)
- Extensive reporting
Prezzi
| Piano | Monthly Cost | Funzionalità |
|---|---|---|
| Free | $0 | Basic CRM, limited email |
| Starter | $20/mo | 1,000 contacts |
| Professional | $890/mo | Full marketing |
| Enterprise | $3,600/mo | Advanced features |
Limitations
- Expensive for full functionality
- Complex learning curve
- Marketing features require paid plans
- SMS/WhatsApp only on higher tiers
- Overkill for email-only needs
- No built-in loyalty programs
Compared to ConvertKit
HubSpot operates in an entirely different category than ConvertKit, serving as a full CRM rather than email-focused tool. For businesses needing CRM capabilities alongside email, HubSpot delivers, but its pricing makes it prohibitive for smaller organizations.
Scegliere il Giusto ConvertKit Alternative
For E-commerce Businesses
Best Choice: Brevo + Tajo
E-commerce businesses need:
- Deep platform integration (Shopify, WooCommerce)
- Multi-channel marketing (email, SMS, WhatsApp)
- Abandoned cart recovery across channels
- Customer lifetime value tracking
- Loyalty programs to drive repeat purchases
Brevo + Tajo delivers all these capabilities at a fraction of competitor pricing. The per-email pricing model means your costs don’t scale linearly with list growth, and built-in loyalty programs eliminate the need for additional tools.
For Budget-Conscious Creators
Best Choice: MailerLite
If ConvertKit’s pricing pushed you to explore alternatives and you primarily need email marketing, MailerLite offers:
- Similar creator-focused features
- Lower pricing
- Generous free tier
- Simple, clean interface
For Advanced Automation
Best Choice: ActiveCampaign
When sophisticated automation is the priority:
- Industry-leading workflow builder
- Built-in CRM
- Predictive sending
- Complex branching logic
Note that ActiveCampaign’s pricing scales quickly, making it best suited for businesses with the budget to match their automation ambitions.
For Webinar Marketing
Best Choice: GetResponse
Businesses relying on webinars for lead generation will appreciate:
- Built-in webinar platform
- Conversion funnels
- Integrated email follow-up
Migration from ConvertKit: Step-by-Step Guide
Switching email platforms requires careful planning. Here’s how to migrate to your chosen alternative:
1. Export Your Data
Before leaving ConvertKit:
- Export all subscribers with tags and custom fields
- Download template emails you want to keep
- Document automation sequences
- Export landing page if possible
2. Prepare Your New Platform
Set up your new account with:
- Import subscribers maintaining segmentation
- Recreate essential templates
- Configure domain authentication (SPF, DKIM, DMARC)
- Set up integrations with your other tools
3. Rebuild Automations
Recreate your key sequences:
- Welcome series
- Nurture sequences
- Sales funnels
- Transactional emails
4. Test Thoroughly
Before going live:
- Send test emails to verify deliverability
- Test automation triggers
- Verify integration data flows
- Check mobile rendering
5. Gradual Transition
Minimize risk by:
- Running both platforms temporarily
- Migrating new subscribers to the new platform first
- Moving existing subscribers in batches
- Monitoring deliverability metrics
6. Complete Migration
Once confident:
- Move remaining subscribers
- Update all forms and integrations
- Cancel ConvertKit subscription
- Document new platform processes
Domande Frequenti
Cos’è the best free ConvertKit alternative?
Brevo offers the most capable piano gratuito with 300 emails per day to contatti illimitati. MailerLite provides 12,000 monthly emails to 1,000 subscribers. Both outperform ConvertKit’s free tier which limits you to basic features and 1,000 subscribers.
Which ConvertKit alternative is best for Shopify stores?
Brevo + Tajo provides the best Shopify integration with in tempo reale data synchronization, carrello abbandonato recovery across email/SMS/WhatsApp, built-in loyalty programs, and customer lifetime value tracking. Klaviyo is another e-commerce-focused option but costs significantly more at scale.
Posso usare SMS marketing with ConvertKit alternatives?
Brevo includes SMS marketing in 200+ countries as a core feature. ActiveCampaign, Klaviyo, GetResponse, and HubSpot offer SMS as paid add-ons. ConvertKit has no SMS capabilities.
Which platform has the best automation?
ActiveCampaign offers the most sophisticated automation builder for pure complexity. However, Brevo + Tajo provides multi-channel automation (email, SMS, WhatsApp) that ActiveCampaign cannot match, along with e-commerce-specific triggers and loyalty program integration.
How much can I save by switching from ConvertKit?
Savings depend on your subscriber count and email volume. A typical 10,000-subscriber list costs $100/month on ConvertKit. With Brevo’s per-email pricing, similar businesses often pay $25-50/month, representing 50-75% savings.
Is it difficult to migrate from ConvertKit?
Migration complexity varies by platform, but most alternatives offer import tools for ConvertKit subscribers. Expect to spend time recreating automations and testing integrations. Plan for a 2-4 week transition period for a thorough migration.
Which alternative offers WhatsApp marketing?
Brevo and HubSpot (on higher tiers) are the only platforms in this comparison offering native WhatsApp Business API integration. ConvertKit and most competitors have no WhatsApp capabilities.
What about loyalty programs?
Only Brevo + Tajo offers built-in loyalty programs among these alternatives. Other platforms require third-party integrations like Smile.io or LoyaltyLion, adding complexity and cost.
Do these alternatives integrate with my existing tools?
All platforms offer integrations with common tools via native connections or Zapier. Brevo and Tajo provide extensive API access for custom integrations. Check each platform’s integration directory for your specific tools.
Which platform has the best deliverability?
Brevo, Mailchimp, and ActiveCampaign consistently rank highest for deliverability email. All three maintain relationships with major inbox providers and offer deliverability guidance. Proper authentication (SPF, DKIM, DMARC) matters more than platform choice.
Conclusione
ConvertKit serves creators well for basic email marketing, but its limitations become apparent as businesses grow and require multi-channel capabilities, e-commerce integration, and conveniente scaling.
For e-commerce businesses, Brevo + Tajo stands out as the superior alternative, offering:
- Multi-channel marketing (email, SMS, WhatsApp) in one platform
- Per-email pricing that doesn’t penalize list growth
- Deep Shopify integration with in tempo reale data sync
- Built-in loyalty programs at no extra cost
- Global SMS coverage in 200+ countries
- Advanced automation with e-commerce triggers
While other alternatives like ActiveCampaign, Klaviyo, and MailerLite each have strengths, none match the combination of features, value, and e-commerce focus that Brevo + Tajo provides.
Ready to upgrade from ConvertKit? Start your prova gratuita with Tajo and experience the difference that true multi-channel e-commerce marketing can make for your business.