Changelog

Latest updates and improvements to the Tajo platform

🚀 Coming Soon

Advanced A/B Testing: Multi-variant testing with statistical significance for email, SMS, and WhatsApp campaigns
Predictive Analytics: AI-powered customer lifetime value predictions and churn risk scoring
Advanced Segmentation: Behavioral triggers and dynamic segments based on purchase history and engagement data

Version 2.4.0

LATEST

Released on January 15, 2025

✨ New Features

  • WhatsApp Business API integration for transactional and promotional messaging
  • Enhanced loyalty points system with tier management and custom reward rules
  • New dashboard widgets for real-time revenue, engagement, and campaign metrics

🔧 Improvements

  • Faster campaign creation workflow with streamlined template selection
  • Improved email template editor with drag-and-drop product blocks
  • Better mobile responsiveness across all dashboard views

🐛 Bug Fixes

  • Fixed issue with SMS delivery tracking
  • Resolved timezone display inconsistencies

Version 2.3.2

Released on December 20, 2024

🔧 Improvements

  • Enhanced customer segmentation filters with purchase frequency and RFM analysis
  • Improved analytics dashboard loading speed by up to 40%

🐛 Bug Fixes

  • Fixed CSV export for large contact lists
  • Resolved campaign scheduling timezone issues

Version 2.3.0

Released on November 30, 2024

✨ New Features

  • Multi-channel campaign builder combining email, SMS, and push notifications
  • Advanced automation workflow templates for cart recovery, win-back, and post-purchase flows
  • Customer lifetime value calculations based on Shopify order history

🔧 Improvements

  • Better Shopify integration performance with optimized data sync

Version 2.2.0

Released on November 1, 2024

✨ New Features

  • SMS campaign templates with personalization tokens and scheduling
  • Product recommendation engine powered by purchase history analysis
  • Custom field mapping for Shopify and Brevo integrations

🐛 Bug Fixes

  • Fixed drag-and-drop in automation builder
  • Corrected conversion tracking in reports

Version 2.1.0

Released on October 15, 2024

✨ New Features

  • WooCommerce integration for customer and order synchronization
  • Advanced email personalization with dynamic product blocks and customer attributes

🔧 Improvements

  • UI/UX improvements across dashboard with refreshed navigation and layout
  • Faster data sync with Brevo reducing latency by 60%

Version 2.0.0

MAJOR

Released on September 1, 2024

✨ New Features

  • Complete platform redesign with modern interface and improved performance
  • Native Brevo integration for seamless email, SMS, and WhatsApp delivery
  • New loyalty program framework with points, tiers, and referral rewards
  • Customer intelligence dashboard with unified view of all touchpoints

⚠️ Breaking Changes

  • API v1 deprecated (use API v2)
  • Legacy webhook format no longer supported

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